INDUSTRY CODE AND PRODUCT-FIT REVIEW
Anivo team · 7 October 2026
Guide: https://anivoapp.com/guides/industry-codes-product-fit/

This is a manual working file. No automated score or supported Anivo import
format is provided. A category, catalogue statement and buying decision are
different things. Preserve unknowns and sources.

FICTIONAL BRIEF AND CASES
All names and supplied facts below are invented. No real classification
codes are assigned and no company has been contacted.

Offer: industrial three-phase motors; actual specifications require review.
Target: resellers serving maintenance teams in one target market.
Exclusion for this brief: incompatible range or an incompatible channel role.

A — Lale Motor Works
Category: passes the chosen motor-manufacturing category.
Supplied facts: only miniature hobby motors; consumer customers.
Decision: EXCLUDE from this reseller brief. Product and channel do not fit.

B — Atlas Drive Brand
Category: passes the chosen motor-manufacturing category.
Supplied facts: own-brand industrial motors; relevant production outsourced;
not seeking a resale range.
Decision: EXCLUDE from this reseller brief. Product relevance alone does not
make it a channel prospect. A manufacturing label does not locate the process.

C — Delta Maintenance Supply
Category: wholesale; outside the chosen manufacturing category.
Supplied facts: current example catalogue lists industrial three-phase motors
for maintenance customers.
Decision: CONTINUE research. Check specifications, territory and the person
who evaluates new suppliers. Catalogue presence does not establish interest.

D — Mira Technical Trade
Category: unknown in the research record.
Supplied facts: example website says industrial supply; motor range and channel
are unclear.
Decision: HOLD. Ask for product range and customer channel. Missing code is not
proof of poor fit.

Changing the offer can change each decision. These examples demonstrate
possible errors; they do not measure their frequency in any real database.

BLANK REVIEW
Use a new copy for each candidate and each distinct offer.

Your offer / exact range:
Target market and customer channel:
Required commercial role:
Explicit exclusion for this brief:
Your actual supply limits:

Company / record identifier:
Record represents (entity / site / other):
Raw activity code and description (unknown if absent):
Classification scheme:
Country / national extension:
Version and source date:
Source URL and check date:
Unit the classification describes:
Any mapping used, mapping source and unresolved category choices:

Exact product statement (do not replace with a broad industry slogan):
Product / specification source URL and document date:
What you checked and when:
Evidence status (company statement / independently checked / unresolved):
Commercial role for THIS range:
Relevant operating site, if necessary:
Who carries out the relevant production process:
In-house versus contracted steps (unknown until confirmed):
Purchasing / supplier-review responsibility (unknown until confirmed):
Unconfirmed stock, authorization or technical requirements:
Contradictions or outdated information:

Decision (CONTINUE / HOLD / EXCLUDE):
Reason relative to this offer:
Missing check that could change the decision:
Next question / action:
Decision owner and date:
Actual response and date (leave blank until received):
Revised decision and reason:

OPTIONAL FILTER REVIEW
Keep one brief and reference decision definition for both search methods.
Code-search criteria and source coverage:
Product-and-role search criteria and source coverage:
Reviewed accepted records and how selected:
Reviewed excluded records and how selected:
Unresolved cases:
Code-only inclusions not supported by the reviewed facts:
Relevant firms missed by the code-only search:
Changes made and their reason:

Do not extrapolate these observations to companies you never observed.
Do not treat an unknown reference decision as an established error.